Loading Events

« All Events

  • This event has passed.

SPECIAL** HR + MARKETING PEER GROUPS – THE ROLE OF HR IN BRANDING

May 23 @ 3:30 pm - 5:30 pm

SANDBOX MEMBER EVENT

REGISTER via snapdTix

The Role of HR in Branding

Although a company’s marketing team is typically responsible for developing brand strategy and for ongoing brand guardianship, the Human Resource department has a big role to play in branding as well. The ‘brand experience’ is delivered to the customer by each and every employee of the company, so recruitment and onboarding, ongoing training and communication as well as supporting a brand-values-culture can have a big impact on brand health and thus customer loyalty. In turn, strong brands bring benefits to the HR function.

Sybil Taylor, Chief Marketing Officer of MediPharm Labs and previously Steam Whistle Brewing will share how over her career, she has engaged her HR compatriot to build a brand-centric organization. Join in a lively discussion following the presentation.

 

NON-MEMBERS  if you’d like to attend as a guest:

PLEASE REACH OUT TO : info@sandboxcentre.com

SUBJECT : HR + MARKETING PEER GROUPS

BODY : your name + name & date of session you’d like to attend

Details

Date:
May 23
Time:
3:30 pm - 5:30 pm

Venue

Sandbox Centre
24 Maple Ave
Barrie, ontario L4N 7W4 Canada
+ Google Map
Phone:
705-503-6600
Website:
www.sandboxcentre.com

#sandboxcentre #SBXconnected #SBX2019

sandbox

Copyright © 2019 Sandbox Centre. All Rights Reserved

Website Designed by NetGain SEO Logo