Participate in an innovative, hands-on initiative, designed to accelerate the strategic development of your business and better prepare you for expansion into international markets.
WHY PARTICIPATE?
1. EXPLORE NEW MARKETS
More than 78% of participants are now actively exporting in markets including China, India, Mexico, Japan, U.K., Italy, Sweden, and the United States.
2. GROW YOUR BUSINESS
Average growth of 19% in total revenue and 38% in export sales one year after participation.
3. BUILD CONFIDENCE
Nearly 90% of participants declared themselves better prepared to do business internationally upon completing the program.
PROGRAM OUTLINE
PHASE 1: DISCOVER
The program begins with an intensive two-day workshop that familiarizes participants with the available exporting resources, introduces high-level experts in key functions of international trade, stimulates peer-to-peer exchange of ideas and experiences, and provides guidance in recognizing and handling business challenges.
PHASE 2: DEVELOP
Approximately one week later, participants return for the Export Plan Day where they will receive hands-on support from leading Canadian export advisors. Participants will initiate the key sections of their export plan, detailing strategic objectives, market entry methods, international marketing plan, as well as supply chain and operational resources.
PHASE 3: BUILD
Over the following three weeks, participants will develop their trade plan. They will have the full support of export advisors to guide and assist them in developing an export plan that is realistic, high quality, and fully integrated with their overall business strategy. All export plans receive a written assessment from our expert team.
PHASE 4: ACCELERATE
The final day of the program is focused on mentoring, constructive feedback, solutions, and reinforcing business relationships. After reviewing the export plan, participants will receive individual mentoring sessions from our expert partners where potential solutions and ways forward are explored.
specialized COHORT
for women-led businesses BEGINS March 8th
VIRTUAL SESSIONS
Each cohort is delivered virtually over 7 weeks with weekly 1/2 day afternoon sessions, concluding with a virtual mentoring session at the end of the cohort.