Category: The Social Media Guide

By 2027, the live video market is expected to surpass $184 billion. Rising technological advancements, such as the implementation of block-chain technology in video streaming and the use of Artificial Intelligence (AI) to improve video quality, are expected to boost the demand over the forecast period. Furthermore, rising adoption of cloud-based video streaming solutions for increasing the reach of…

HubSpot Research reveals that 54% of respondents would like to see video content coming from businesses and brands they support. This is just one of many reasons why video marketing seems to be at the top of many marketer’s to-do lists. While there’s no question that video marketing is a channel worth investing in to achieve…